Logo Usage
The Society of Flavor Chemists logo is composed of both a wordmark and icon. The icon may be used freestanding, but the wordmark must never be used alone. Logos may be used in black or white.
Logos must have clear space around their perimeter. Clear space is indicated by a letter width and letter height. Dark grey indicates clear space. This must be kept free of all other graphical and visual elements.
Primary Logo (Black)
Icon (Black)
Primary Logo (White)
Icon (White)
Logo Misuse
Provided are examples of unapproved and incorrect ways to use The Society of Flavor Chemists logo.
Do not add drop shadows
Do not resize elements
Do not display the wordmark by itself
Do not outline
Do not rearrange elements
Do not alter colors
Minimum Logo Size
The minimal size of the logo when shown in print should be 2 inches. The minimal size of the logo when shown on screen should be 200 pixels.
PRINT: 2in
DIGITAL: 200px
Color Palette
FOR WEB USE
R: 104 G: 137 B: 166
#6889A6
FOR PRINTING USE
C: 37 M: 17 Y: 0 K: 35
PANTONE 7682C
FOR WEB USE
R: 138 G: 165 B: 191
#8AA5BF
FOR PRINTING USE
C: 28 M: 14 Y: 0 K: 25
PANTONE 535C
FOR WEB USE
R: 173 G: 197 B: 217
#ADC5D9
FOR PRINTING USE
C: 20 M: 9 Y: 0 K: 15
PANTONE 5445C
FOR WEB USE
R: 171 G: 191 B: 98
#ABBF62
FOR PRINTING USE
C: 10 M: 0 Y: 49 K: 25
PANTONE 577C
FOR WEB USE
R: 58 G: 58 B: 92
#3A3A5C
FOR PRINTING USE
C: 37 M: 37 Y: 0 K: 64
PANTONE 5265C
Typography
Spectral
A B C D E F G H I J K L M N O P Q R S T U V W X Y Z
a b c d e f g h i j k l m n o p q r s t u v w x y z
1 2 3 4 5 6 7 8 9 0
Open Sans
A B C D E F G H I J K L M N O P Q R S T U V W X Y Z
a b c d e f g h i j k l m n o p q r s t u v w x y z
1 2 3 4 5 6 7 8 9 0
Button Styles
All buttons on the web have rounded corner radius of 100%. SFC has 3 different button styles across the website.
© 2023 Society of Flavor Chemists. All Rights Reserved. Design by Costello Creative Group.